Are you looking for a greener
product packaging solution? Making the switch to innovative, functional,
sustainable packaging can be a win for all, promoting the health of the
environment, the economy, and your business. Pacific Color can help you bring
your sustainable packaging vision to reality, evaluating your current packaging
design and identifying opportunities...
What Constitutes Biodegradable Packaging?
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Is your business poised to meet the desires of shoppers with new,
more eco-friendly packaging? Today’s consumers are committed to reducing waste and safeguarding the environment, voting with their dollars on every purchase. Options labeled “biodegradable” and “compostable” are filling store shelves as businesses rise to the challenges...
Cosmetics Moves to Biodegradable Packaging
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With concerns over the future of the earth and carbon footprint distressing younger consumers, natural and eco-conscious brands in the global cosmetics industry are turning to more environmentally friendly packaging solutions. In their efforts to combat the environmental impact of the 120 billion units of packaging produced by the global cosmetics industry annually,...
Biodegradable Packaging Ideas
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As concerns surrounding the future of our planet grow, businesses are increasingly looking for biodegradable packaging ideas to meet the demands of environmentally conscious consumers. Nearly one-third of waste in U.S.landfills comes from containers and packaging, leading eco-conscious consumers to vote with their dollar by purchasing more earth-friendly products....
6 Drivers of Food Packaging Material Choices
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The food packaging industry is one of the most dynamic today, thanks to the constant growth it sees both globally and through shifts in cultural and social values surrounding food and food packaging materials. There are many factors that drive food packaging material choices, and Pacific Color Graphics is here to help you understand them.
We are experts in food...
Product Packaging for Retail Products
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Product Packaging for Retail Products
Your Retail Product Deserves Unique Packaging
Shopping in retail stores can sometimes be overwhelming. There is a
lot of choice when it comes to products and it’s often the product with unique packaging that attracts the consumer. Packaging can say a lot about a product, and it is important that your packaging is saying...
What Drives Consumer Spending?
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At Pacific Color, We Know What Makes People Buy!
Imagine if you could tap into the consciousness of consumers and understand exactly what makes them buy? While we may never be able to do that, as every consumer is different, we do know that there are many social factors that influence consumers and they are some of the biggest reasons why people buy.
At Pacific...
Reducing Waste in Custom Package Design
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In an increasingly environment-conscious world, Pacific
Color Graphics wants to help your company create custom packaging that
minimizes waste with innovative new package design. This ultra-competitive market has given consumers the luxury to choose the product and package design they believe to be the most sustainable.
The trend towards waste reduction in...
Package Design and Branding
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In today’s competitive market, with many products contending against each other, the desirability of a product – and by extension an entire brand – can hinge on the uniqueness of the package design. Walk down any aisle in your local grocery store and you will be surrounded by products that are trying to grab your attention for long enough to make...
Selecting the Right Custom Promotional Item for Your Event
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Putting a little thought behind your promotional item giveaway can be the difference between generating lots of leads or getting just a lukewarm response.
For a productive giveaway, Pacific Color Graphics offers these tips on selecting the right custom promo item for your event:
Consider your audience. When planning a promotional item giveaway, keep in mind what your...