Estimating Your Trade Show Budget

Trade shows are terrific opportunities to market your products and services to a target audience. Correctly estimating your trade show budget is the first step in turning curious attendees into customers. Pacific Color Graphics has extensive experience with trade show marketing. We create attention-getting trade show signage and displays, while also providing a variety...

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4 Reasons You NEED a Graphic Artist

Often we know that there are solutions for our marketing out there, ready to use and available to us. Technology has evolved to seemingly make the professional obsolete in some respects. Beware: The “I got this” approach, while certainly an option, can leave you in more of a bind later. Think about it like an accountant rewiring their house. Sure, anybody can buy the...

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high tech promotional product ideas

Get Noticed With High-Tech Wearable Promotional Product Ideas

Conventional promotional items such as caps, T-shirts, pens and tote bags have long been one of the best ways to expose your brand. Add high-tech wearable items to your list of promo products and you’ve taken this tried-and-true marketing strategy to a higher level. Pacific Color Graphics can print your logo or message on just about anything, including sought-after...

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How Not to Waste Money on Trade Show Promotional Items

Promotional items are among the most cost-effective marketing tools a company can employ at a trade show. Given the cost per number of impressions, it’s a relatively inexpensive investment to spread your brand message with products that carry your logo or slogan, such as shirts, caps, totes, water bottles, and pens. But even promotional items’ modest price tag goes...

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Great Ideas for Promotional Products at Trade Shows and Expos

The Latest, Greatest Ideas for Promotional Products at Trade Shows and Expos Versatility is a big reason that promotional products are a favorite marketing tool. Companies can vary which promotional items are given away according to the event or the target audience. While a new generation of promotional products always emerges to reflect the public’s changing tastes,...

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commercial printing

Scratch and Win Cards

Looking for an interactive way to engage your customers in a new promotion? There are a lot of ways to draw someone’s attention, but how do you hold it long enough to get your message heard, and beyond that actually remembered? If you can provide and interactive way for your client to hear your message you are doing well! I am sure we would all agree that being...

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