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Tag: trade show promotional items

Cool Marketing Gadgets for Trade Shows

The modern trade show is rife with distractions. Clever promotional items can help your business rise above the non-stop presentations, talks and demonstrations. Yes, swag is effective at spreading awareness of your brand, but it’s important to choose promotional products that have the right combination of novelty, quality, and practicality. Here are some of the cool...

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Selecting the Right Custom Promotional Item for Your Event

Putting a little thought behind your promotional item giveaway can be the difference between generating lots of leads or getting just a lukewarm response. For a productive giveaway, Pacific Color Graphics offers these tips on selecting the right custom promo item for your event: Consider your audience. When planning a promotional item giveaway, keep in mind what your...

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How Not to Waste Money on Trade Show Promotional Items

Promotional items are among the most cost-effective marketing tools a company can employ at a trade show. Given the cost per number of impressions, it’s a relatively inexpensive investment to spread your brand message with products that carry your logo or slogan, such as shirts, caps, totes, water bottles, and pens. But even promotional items’ modest price tag...

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